Stormholt Operator Affiliate Terms
Affiliate program
Stormholt Affiliate Terms
Effective date: 2026-05-15 · Version 1.0
These Terms govern the relationship between Stormholt (operating from the Netherlands) and any person or entity ("Affiliate") who promotes Stormholt products in exchange for commission. By submitting an affiliate application, the Affiliate accepts these Terms in full.
1. Eligibility
The Stormholt affiliate program is selective. Approved Affiliates are:
- Independent or boutique continuous-improvement, Lean, or operational-excellence consultants;
- Learning & development heads or training providers serving operator audiences;
- Coaches and educators with a demonstrable, active operator audience (LinkedIn followers, podcast subscribers, newsletter list, or community membership);
- Located in any jurisdiction where the export of Stormholt products is permitted.
Stormholt reserves the right to decline applications without explanation. Big4 firms, top-tier strategy consultancies (MBB), and direct competitors are excluded.
2. Commission structure
| Product | Commission |
|---|---|
| Train-the-Trainer (€2,497) | 25% |
| Digital Simulation Kit (€299) | 20% |
| Combined Simulation Bundle (€997) | 20% |
| PPM Mastery Operator Cohort (€2,997 / €1,997 founding) | 20% |
| AI Workshop Generator (€49) | 15% |
| Physical Simulation Kit (€499) | 10% |
| Architecture Session (€750) | 0% (excluded) |
| Facilitated Workshop (€4,997) | 0% (excluded) |
Founder-bottleneck products (Architecture Session and Facilitated Workshop) are excluded because Stormholt cannot scale founder time on commission economics. Affiliates may still refer leads to those products as a goodwill act; no commission accrues.
3. Cookie window and attribution
Stormholt operates a 60-day last-click attribution model. The Affiliate whose referral link the buyer clicked most recently within 60 days of purchase receives the commission. Earlier clicks are overwritten by later clicks. Direct traffic, organic search, and Stormholt-owned email do not overwrite affiliate attribution.
4. Payout schedule
Commissions are paid net-30 from the close of the 30-day refund window. In practical terms, a sale on 1 June produces a payout window opening on 1 July (refund window close) and disbursement on or before 31 July.
Payout rails: PayPal or Wise. Minimum payout threshold: €50. Below threshold, balances roll forward.
5. Refund clawback
If a referred customer requests a refund within Stormholt's standard 30-day refund window, the corresponding commission is reversed in full. Reversed commissions are deducted from the next scheduled payout. If the Affiliate balance is insufficient, the deficit carries forward and may be invoiced after 90 days.
6. Tax responsibility
The Affiliate is solely responsible for declaring and paying tax on commissions earned. Stormholt does not withhold tax. For United States residents, Stormholt issues a 1099-NEC equivalent if total annual commission exceeds the IRS reporting threshold. For European Union residents, Stormholt issues an annual statement that the Affiliate must include in their own VAT or income-tax return. For all other jurisdictions, the Affiliate must consult their local tax adviser.
7. Brand restrictions
- No paid search on Stormholt brand terms. Affiliates may not bid on "Stormholt", "Stormholt CI", "Ravnar Stormholt", or any close-variant in Google Ads, Bing Ads, LinkedIn Ads, Meta Ads, or any other paid-search or paid-social platform. Violation results in immediate termination and forfeiture of unpaid commissions.
- No impersonation. Affiliates may not present themselves as Stormholt, Stormholt staff, or Ravnar Stormholt. Domain names containing "stormholt" are prohibited.
- No false claims about results. Affiliates may not promise a specific revenue figure, certification outcome, or business result that Stormholt has not publicly committed to.
- No misleading endorsements. If the Affiliate has not personally used the product, they must not claim or imply that they have.
8. Promotion rules
- No discount-code promotion. Stormholt does not issue discount codes. Affiliates may not advertise codes that do not exist.
- Bonus stack permitted. Affiliates may offer their own bonuses (e.g., a free coaching call) on top of a Stormholt purchase, provided the bonus does not impersonate a Stormholt deliverable.
- Disclosure required. Per the FTC Endorsement Guides, the EU Digital Services Act, and equivalent rules in other jurisdictions, the Affiliate must clearly disclose the commercial relationship in every promotion. Acceptable disclosures: "I am a Stormholt affiliate", "Affiliate link below", "I earn a commission on this referral".
9. Self-referral exclusion
Affiliates may not earn commission on their own purchases or on purchases by their immediate family, business partners, or employees. Stormholt's anti-fraud system blocks self-referral by IP address and email match. Detected self-referrals result in commission reversal and may trigger termination.
10. Termination
Stormholt may terminate the Affiliate's participation immediately for: fraud, attempted fraud, brand damage, repeated violation of these Terms, or insolvency / bankruptcy of the Affiliate.
The Affiliate may terminate participation at any time by notifying affiliates@stormholt.org. Earned commissions on completed, refund-window-closed sales remain payable per the schedule in §4.
11. Compliance
The Affiliate must comply with all applicable laws, including but not limited to:
- EU General Data Protection Regulation (GDPR);
- U.S. CAN-SPAM Act for any email promotion to U.S. recipients;
- U.S. FTC Endorsement Guides;
- EU Digital Services Act and Digital Markets Act;
- UK Advertising Standards Authority guidance;
- All local consumer-protection and advertising regulations in the Affiliate's jurisdiction.
The Affiliate indemnifies Stormholt against claims arising from the Affiliate's failure to comply with applicable law.
12. Acceptance
Submitting the affiliate application form at stormholt.org/pages/affiliates-apply constitutes acceptance of these Terms. There is no separate signature requirement.
13. Updates
Stormholt may update these Terms from time to time. Material changes are notified to all active Affiliates via the Stormholt Affiliate list in Klaviyo, with a minimum 30-day notice period before the new Terms take effect. Continued participation after the notice period constitutes acceptance of the updated Terms.